Welcome to Dick's 5 & 10!


From Then to Now


More Than Just A Store!


In Historic Downtown Branson!


Fun For the Whole Family!

Welcome to Dick’s 5 & 10

Dick’s 5 & 10 is one of the last of an American Tradition and a Branson icon for over 50 years. We are a path way back in time for those who remember the old-time 5 & 10 and we create new memories for those who have no idea what a 5 & 10 was.
As soon as you walks in our store you will be amazed by the sheer volume of what you see – the trains running overhead, the incredible selection of nostalgic and novelty candy, the vastness of the assortment of merchandise, the historic collections and our every changing “Fun Aisle.”

An Adventure Around Every Corner

You can find almost anything you need like gifts, souvenirs, toys, games, hard-to-find old-time candy, housewares, toiletries, paper dolls, linens, dry goods, sewing notions, yarn, greeting cards, crafts and the list goes on. You can bring the whole family because there is something for everyone at Dick’s 5 & 10.

Toys & Games

Fun/Seasonal Aisle

Pop Culture





Super Heroes

Home Decor



"This Place is Awesome."

USA Today

Best Shop in Branson: 2011, 2012, 2013, 2014, 2015, 2016

417 Magazine